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Digital Marketing is always evolving - especially with new AI technologies like ChatGPT, Tome, Dall-E, Bing, Bard and other systems. These are accelerating marketing development and creating more efficient and effective digital marketing strategies. HOWEVER, this only works if you create digital marketing strategies and tactics which work. Ones that have been proven by business and consumer-focused companies throughout the world. That is our area of focus at Marketing Synergy and in my teaching at Northwestern University.
This topic hub is designed to provide you with important information and marketing insights to help you best develop, deploy and measure a digital marketing program. It gives you strategic and tactical ideas and proven strategies to make your organization more effective...and profitable.
Table of Contents
IUnlock the Power of Google's Double E-A-T in Your Strategy!
Are you struggling to get your website the visibility it deserves? Wondering how the top sites always seem to rank higher? The answer lies in Google's new Double E-A-T guidelines, and we've got the key to unlock its secrets!
With our exclusive deep dive into Double E-A-T, you'll learn:
Don't just watch from the sidelines! Harness the power of Experience, Expertise, Authoritativeness, and Trustworthiness to enhance your website's rankings and credibility. Plus, discover actionable marketing tips tailored for your business!
Are you ready to unleash your website's true potential? 🌟
👉 Click here to read the full article and transform your digital strategy today!
Are you looking to take your company's online presence to the next level? If so, then you're in the right place. In this article, we'll delve into the importance of topic hubs and how they can dramatically improve your company's SEO strategy.
Picture this: a centralized hub of content that organizes and links all your related topics in one convenient location. Sounds appealing, doesn't it? Well, that's exactly what topic hubs can do for you. By creating these comprehensive content hubs on your website, you'll not only improve your site structure and internal linking, but also boost your content relevancy and increase user engagement.
So, why wait? Dive into this article to discover the step-by-step guide for creating effective topic hubs and witness the positive impact they can have on your company's SEO and online visibility. Ready to unlock the power of topic hubs? Click HERE to learn more
Ready to elevate your brand's impact and captivate your audience like never before? Discover the ultimate guide to Newsjacking, tailored exclusively for CMOs and marketing managers!
In the ever-evolving world of digital marketing, staying ahead of the curve is not just a goal; it's a necessity. Imagine having the power to seize the moment, harness breaking news, and make your brand an integral part of the conversation. That power is Newsjacking.
"Mastering Newsjacking: A CMO's Guide to Amplify Brand Impact" is your ticket to success in the digital age. This comprehensive guide unveils the strategies, tips, and real-world examples that will transform your marketing efforts.
Why Newsjacking? It's the secret sauce to skyrocketing your brand's visibility, increasing engagement, and connecting with your high-value audiences on a whole new level. Whether it's planned campaigns around holidays or agile responses to breaking news, Newsjacking is the tool you've been waiting for.
Ready to take your marketing to new heights? Click HERE to read "Mastering Newsjacking: A CMO's Guide to Amplify Brand Impact." Your audience is waiting!
History of Digital Marketing - From the start to AI-Driven marketing, digital is always evolving. See how its early history impacts marketing today. From the Internet to ChatGPT, see how it is evolving.
Attribution Modeling - Omnichannel is impacting Digital Marketing. Each social and digital marketing channel was a "cut" of every sale. See your options in attributing sales to your marketing organization.
Push versus Pull Marketing - If you understand the difference between push and pull marketing, you can see where Digital Marketing is evolving. A great primer on your marketing options.
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